The National Centre for Atmospheric Science identity is designed to be a strong and recognisable mark.
Staff, students and collaborators should display our logo on all promotional or corporate materials, including presentations, reports and websites.
Using our logo
A few simple rules will ensure consistent application across our communications.
- Be careful not to distort or change the logo in any way, always use the version provided by FAAM. When you resize the logo, ensure that ‘maintain aspect ratio’ is selected in your software package.
- Make sure the logo is legible. We recommend that the logo is displayed at a minimum of 30mm wide for print, and 125px wide on digital screens.
- Apply a reasonable clearance zone when positioning the logo. This makes sure the logo has enough space around it to stand out.
- Always present our logo in full. There’s no reason to alter the text or graphic.
Our logo is available to download in full colour or white only. If you need alternative versions to the primary logo, contact firstname.lastname@example.org.
Download our logo
Our full colour logo is available for download in a print-ready format (.eps) or for digital use (.png). This is the first-choice logo for print and online material, and should be used for most communications that come into contact with key stakeholders, users, and the public.
For design flexibility we also provide the logo in mono-color as white. This may be needed to improve the legibility of the logo when placed against dark or blue background colours or images.
We use Nunito Sans as our primary font online. It’s clear and easy to read on digital screens.
Our colour palette
Our primary colour is ‘Earth Green’.
RGB 24, 111, 77
CMYK 100, 0, 78, 42